OVERVIEW /

EVOKING THE TRANQUILITY OF A CLOUD, SEQUENCE WAS DESIGNED TO CrEATE A SENSE OF CALM TO PATIENTS AND Visitors ALIKE AS thEY ENtER THE COURTYARD OF THE GROUNDBREAKING GENOMIC HEALTH FACILITY. SUNLIGHt STREAMS THROUGH THE CUBIC CODE ABOVE, CAStING SUBtlE REFLECTIONS AND SHADOWS ON tHE COUrTYARD BELOW. IT WAS DESIGNED TO SHIFT IN FORM AS A PATIENT PROCEEDS THROUGH THE REGISTRATION PROCESS - FIRST AS A CLOUD FROM AFAR, THEN AS A HELIX FROM BELOW, AND FINALLY AS A CODEC FROM THE MEZZANINE. VISITOR INTERACTION WITH THE FLOOR DISPLAYS BELOW TRIGGERS AN ANIMATION OF LIGHTS EMBEDDED in THE CUBES TO PROVIDE A DYNAMIC AND SOOTHING RESPONSE TO HIGHLIGHT THAT OUR UNIQUE INDIVIDUALITY CAN HAVE POSITIVE IMPACT FOR ALL OF US.

ROLE /

AS LEAD PROJECT DESIGNER, I UTILIZED THE TYPOLOGICAL LANGUAGE OF VOXELS TO EMPHASIZE THE NATURE OF DNA ITSELF, IN WHICH THE SUM OF SEEMINGLY INDIVIDUAL PARTS COME TOGETHER TO CREATE A HOLISTIC FORM. I DEVELOPED THE NARRATIVE FOR ITS PERSPECTIVE-DEPENDENT FORM SHIFTS, PARALLELING THE VISITOR's INCREASING EDUCATION OF GENOMIC MEDICINE FROM SOMETHING EPHEMERAL AND FUZZY TO SOMETHING SCIENTIFIC AND PRECISE. I DESIGNED AND MAINTAINED A COMPREHENSIVE PARAMETRIC 3D MODEL THAT COULD FLEXIBLY WITHSTAND ROUNDS OF VALUE ENGINEERING. I WAS THE MAIN POINT-OF-CONTACT FOR OUR FABRICATOR PARTNER AND ON-SITE OVERSIGHT, PROVIDING NECESSARY ASSETS, MATERIAL SPECIFICATIONS, AND DESIGN ENGINEERING.